1. TikTok’s Big Push for Long-Form Content
TikTok is making a stronger play against YouTube by promoting videos up to 15 minutes long. Creators who adapt early could see a boost in algorithm reach as TikTok aims to keep users watching for longer. This shift may change short-form video trends and open the door for deeper storytelling.

2. YouTube’s New AI-Generated Comment Summaries
YouTube is testing AI-powered comment summaries that give creators quick insights into viewer sentiment. This could save hours of scrolling and help creators tailor future content faster. However, some worry it might reduce direct audience engagement.

The New “Micro-Niche” Creator Strategy
The next wave of creator growth isn’t about going viral — it’s about going deep. By focusing on very specific niches (e.g., “AI tools for indie writers” or “vegan baking for diabetics”), creators can build smaller but highly loyal audiences who are willing to pay for tailored products, memberships, or courses.

Why Creators Need to Own Their Audience — Now More Than Ever
Platforms change algorithms overnight, but an email list is something you truly own. With the rise of AI-driven feeds and content overload, direct communication with your audience is becoming a creator’s most valuable asset. If you’re not building a list, you’re renting your audience from platforms that can take it away anytime.

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